Data protection declaration

Personal data (usually referred to as "data" in the following) will only be processed by us to the extent necessary and for the purpose of providing a functional and user-friendly website, including its contents and the services offered there.

According to art. 4 point 1. Regulation (EU) 2016/679, i.e. the Basic Data Protection Regulation (hereinafter referred to as the "DSGVO"), shall be deemed to be "processing" any transaction carried out with or without the aid of automated procedures or any such series of transactions in connection with personal data, such as the collection, collection, organisation, sorting, storage, adaptation or modification, reading, querying, use, disclosure by transmission, dissemination or any other form of provision, comparison or linking, restriction, deletion or destruction.

With the following data protection declaration we inform you in particular about the type, scope, purpose, duration and legal basis of the processing of personal data, insofar as we decide either alone or together with others about the purposes and means of the processing. In addition, we inform you below about the third-party components we use for optimisation purposes and to increase the quality of use, insofar as third parties process data as a result of this on their own responsibility.

Our privacy policy is structured as follows:

I. Information about us as responsible persons
II. rights of users and persons concerned
III. Information on data processing

I. Information about us as responsible persons

Responsible provider of this website in the sense of data protection law is:

DER GROSSE BAGATELLO
Burkhard Schmidt
50735 Köln
Deutschland

Telefon: +49 221 9772122
E-Mail: -peQmJG+nJ+Zn4qbkpKR0Jqb@nospam

 

II. rights of users and persons concerned

With a view to the data processing described in more detail below, users and data subjects have the right to

    confirmation of whether data concerning them are processed, information on the data processed, further information on data processing and copies of the data (cf. also Art. 15 DSGVO);
    correction or completion of incorrect or incomplete data (cf. also Art. 16 DSGVO);
    to the immediate erasure of the data concerning them (cf. also Art. 17 DSGVO), or, alternatively, if further processing is required pursuant to Art. 17 para. 3 DSGVO, to the restriction of processing pursuant to Art. 18 DSGVO;
    on receipt of the data concerning them and provided by them and on transmission of this data to other providers/responsible parties (cf. also Art. 20 DSGVO);
    upon complaint to the supervisory authority if they are of the opinion that the data concerning them are processed by the provider in violation of data protection provisions (cf. also Art. 77 DSGVO).

In addition, the provider is obliged to inform all recipients to whom data have been disclosed by the provider about any correction or deletion of data or the restriction of the processing which takes place on the basis of Articles 16, 17, para. 1, 18 DSGVO. However, this obligation shall not apply if such notification is impossible or involves a disproportionate effort. Notwithstanding this, the user has a right to information about these recipients.

Users and data subjects also have the right to object to the future processing of data concerning them in accordance with Art. 21 DSGVO, provided that the data are processed by the provider in accordance with Art. 6 para. 1 lit. f) DSGVO. In particular, an objection to data processing for the purpose of direct advertising is permissible.


III. Information on data processing

Your data processed when using our website will be deleted or blocked as soon as the purpose of storage ceases to apply, the deletion of the data does not conflict with any legal storage obligations and no other information on individual processing procedures is provided below.

server data

For technical reasons, in particular to ensure a secure and stable Internet presence, data is transmitted to us or to our web space provider via your Internet browser. With these so-called server log files, the type and version of your Internet browser, the operating system, the website from which you switched to our Internet presence (referrer URL), the website(s) of our Internet presence that you visit, the date and time of the respective access as well as the IP address of the Internet connection from which our Internet presence is used are collected.

These data collected in this way will be temporarily stored, but not together with other data of yours.

This data is stored on the legal basis of Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the improvement, stability, functionality and security of our Internet presence.

The data will be deleted after seven days at the latest, unless further storage is required for evidentiary purposes. Otherwise, all or part of the data will be excluded from deletion until an incident is finally resolved.

cookies
a) Session cookies/session cookies

We use so-called cookies on our website. Cookies are small text files or other storage technologies that are stored on your end device by the Internet browser you use. These cookies process certain information about you, such as your browser or location data or your IP address, to an individual extent.  

This processing makes our website more user-friendly, effective and secure, as the processing enables, for example, the reproduction of our website in different languages or the offer of a shopping basket function.

The legal basis for this processing is Art. 6 Para. 1 lit b.) DSGVO, insofar as these cookies process data for contract initiation or contract execution.

If the processing does not serve to initiate or process a contract, our legitimate interest lies in improving the functionality of our Internet presence. The legal basis is then Art. 6 para. 1 lit. f) DSGVO.

When you close your Internet browser, these session cookies are deleted.

b) Third-party cookies

If necessary, our website may also use cookies from partner companies with whom we cooperate for the purpose of advertising, analysis or the functionalities of our website.

Please refer to the following information for details, in particular for the purposes and the legal basis of the processing of such third-party cookies.

c) Removal possibility

You can prevent or restrict the installation of cookies by setting your Internet browser. You can also delete cookies that have already been saved at any time. However, the steps and measures required depend on the Internet browser you are using. If you have any questions, please use the help function or documentation of your Internet browser or contact its manufacturer or support. With so-called flash cookies, however, processing cannot be prevented via the browser settings. Instead, you need to change the setting of your Flash player. The steps and measures required for this also depend on the flash player you are using. If you have any questions, please also use the help function or documentation of your Flash Player or contact the manufacturer or user support.

Should you prevent or restrict the installation of cookies, however, this may lead to the fact that not all functions of our Internet presence are fully usable.

data handling

For the purpose of managing and maintaining a mutually agreeable business relationship, we collect, process and store personal data that you have provided to us voluntarily, orally, in writing by post, e-mail, by using our contact form, as a business card or any other conceivable variant. You can request the extent of this data at any time and request its immediate deletion. Please use the above e-mail address.

Data processing within the framework of contract processing

The data transmitted by you for the use of our service offer will be processed by us for the purpose of contract processing and are necessary in this respect. Conclusion and processing of the contract are not possible without the provision of your data.

The legal basis for processing is Art. 6 para. 1 lit. b) DSGVO.

Data processing for advertising purposes

For advertising purposes, we collect, process and store data voluntarily transmitted by you, such as first name, surname, telephone number, e-mail address and your business address, in order to send you material about our company's services by e-mail or post, to contact you at events and to be able to send you information about our company on request.

Data processing is in our legitimate interest pursuant to Art 6 (1) (f), as the collection and processing of personal data for the purpose of direct marketing in accordance with Recital 47 is a legitimate interest. However, the processing of personal data to protect our legitimate interest is only permissible if your interests and fundamental freedoms do not prevail.

newsletter

If you register for our free newsletter, the data requested by you for this purpose, i.e. your e-mail address and - optionally - your name and address, will be sent to us. At the same time we store the IP address of the Internet connection from which you access our website as well as the date and time of your registration. As part of the further registration process, we will obtain your consent to the sending of the newsletter, describe the content in detail and refer you to this data protection declaration. The data collected is used exclusively for sending the newsletter - it will therefore not be passed on to third parties.

The legal basis for this is Art. 6 para. 1 lit. a) DSGVO.

You may revoke your consent to receive the newsletter at any time with effect for the future pursuant to Art. 7 para. 3 DSGVO. All you have to do is inform us of your revocation or click the unsubscribe link contained in each newsletter.

Contact inquiries / contact possibility
If you contact us via contact form or e-mail, the data you provide will be used to process your request. Providing the data is necessary for processing and answering your inquiry - without their provision we cannot answer your inquiry or, if necessary, only to a limited extent.

The legal basis for this processing is Art. 6 para. 1 lit. b) DSGVO.

Your data will be deleted if your inquiry has been finally answered and there is no legal obligation to keep your data safe, e.g. in the case of a possible subsequent contract processing.

Google Analytics

We use Google Analytics on our website. This is a web analysis service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter only called "Google".

Through certification according to the EU-US privacy shield ("EU-US Privacy Shield")

https://www.privacyshield.gov/participant?id=a2zt00000000001L5AAI&status=Active

Google guarantees that the EU's data protection regulations will also be observed when processing data in the USA.

The Google Analytics service is used to analyse the usage behaviour of our website. The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the analysis, optimization and economic operation of our Internet presence.

Usage and user-related information, such as IP address, location, time or frequency of the visit to our website, are transmitted to a Google server in the USA and stored there. However, we use Google Analytics with the so-called anonymisation function. With this function Google shortens the IP address already within the EU or the EEA.

The data collected in this way is in turn used by Google to provide us with an evaluation of the visit to our website and the usage activities there. This data can also be used to provide other services related to the use of our Internet presence and the use of the Internet.

Google states that it will not connect your IP address to other data. In addition, Google keeps

https://www.google.com/intl/de/policies/privacy/partners

Further information on data protection law is available to you, e.g. also on the possibilities to prevent the use of data.

In addition, Google offers under

https://tools.google.com/dlpage/gaoptout?hl=en

a so-called deactivation add-on together with further information. This add-on can be installed with the most popular Internet browsers and offers you further control over the data that Google collects when you visit our website. The add-on informs Google Analytics' JavaScript (ga.js) that information about visits to our website should not be transmitted to Google Analytics. However, this does not prevent information from being transmitted to us or to other web analysis services. Whether and which other web analysis services are used by us, you will of course also find out in this data protection declaration.

"Google+ social plug-in

We use the plug-in of the social network Google+ ("Google Plus") on our website. Google+ is an internet service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter only called "Google".

Through certification according to the EU-US privacy shield ("EU-US Privacy Shield")

https://www.privacyshield.gov/participant?id=a2zt00000000001L5AAI&status=Active

Google guarantees that the EU's data protection regulations will also be observed when processing data in the USA.

The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in improving the quality of our Internet presence.

Further information about the possible plug-ins and their respective functions is available at

https://developers.google.com/+/web/

ready for you.

If the plug-in is stored on one of the pages you visit on our website, your Internet browser will download a representation of the plug-in from Google's servers in the USA. For technical reasons, it is necessary for Google to process your IP address. In addition, the date and time of your visit to our website are also recorded.

If you are logged in to Google while visiting one of our plugged-in websites, the information collected by the plug-in from your specific visit will be recognized by Google. The information we collect may be assigned to your personal account at Google. For example, if you use Google's "Share" button, this information will be stored in your Google account and, if necessary, published on the Google platform. To prevent this, you must either log out of Google before visiting our site or make the appropriate settings in your Google Account.

Further information about the collection and use of data as well as your rights and protection options in this regard is held by Google in the databases listed under

https://policies.google.com/privacy

retrievable data protection information.

Google maps

On our website we use Google Maps to display our location and to create a route description. This is a service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter only called "Google".

Through certification according to the EU-US privacy shield ("EU-US Privacy Shield")

https://www.privacyshield.gov/participant?id=a2zt00000000001L5AAI&status=Active

Google guarantees that the EU's data protection regulations will also be observed when processing data in the USA.

The Google Analytics service is used to analyse the usage behaviour of our website. The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the analysis, optimization and economic operation of our Internet presence.

Usage and user-related information, such as IP address, location, time or frequency of the visit to our website, are transmitted to a Google server in the USA and stored there. However, we use Google Analytics with the so-called anonymisation function. With this function Google shortens the IP address already within the EU or the EEA.

The data collected in this way is in turn used by Google to provide us with an evaluation of the visit to our website and the usage activities there. This data can also be used to provide other services related to the use of our Internet presence and the use of the Internet.

Google states that it will not connect your IP address to other data. In addition, Google keeps

https://www.google.com/intl/de/policies/privacy/partners further information on data protection law is available to you, e.g. also on the possibilities to prevent the use of data.

In addition, Google offers under

https://tools.google.com/dlpage/gaoptout?hl=en

a so-called deactivation add-on together with further information. This add-on can be installed with the most popular Internet browsers and offers you further control over the data that Google collects when you visit our website. The add-on informs Google Analytics' JavaScript (ga.js) that information about visits to our website should not be transmitted to Google Analytics. However, this does not prevent information from being transmitted to us or to other web analysis services. Whether and which other web analysis services are used by us, you will of course also find out in this data protection declaration.

"Google+ social plug-in

We use the plug-in of the social network Google+ ("Google Plus") on our website. Google+ is an internet service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter only called "Google".

Through certification according to the EU-US privacy shield ("EU-US Privacy Shield")

https://www.privacyshield.gov/participant?id=a2zt00000000001L5AAI&status=Active

Google guarantees that the EU's data protection regulations will also be observed when processing data in the USA.

The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in improving the quality of our Internet presence.

Further information about the possible plug-ins and their respective functions is available at

https://developers.google.com/+/web/

ready for you.

If the plug-in is stored on one of the pages you visit on our website, your Internet browser will download a representation of the plug-in from Google's servers in the USA. For technical reasons, it is necessary for Google to process your IP address. In addition, the date and time of your visit to our website are also recorded.

If you are logged in to Google while visiting one of our plugged-in websites, the information collected by the plug-in from your specific visit will be recognized by Google. The information we collect may be assigned to your personal account at Google. For example, if you use Google's "Share" button, this information will be stored in your Google account and, if necessary, published on the Google platform. To prevent this, you must either log out of Google before visiting our site or make the appropriate settings in your Google Account.

Further information about the collection and use of data as well as your rights and protection options in this regard is held by Google in the databases listed under

https://policies.google.com/privacy

retrievable data protection information.

Google maps

On our website we use Google Maps to display our location and to create a route description. This is a service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter only called "Google".

Through certification according to the EU-US privacy shield ("EU-US Privacy Shield")

https://www.privacyshield.gov/participant?id=a2zt00000000001L5AAI&status=Active

Google guarantees that the EU's data protection regulations will also be observed when processing data in the USA.

To enable the display of certain fonts on our website, a connection to the Google server in the USA is established when our website is accessed.

If you call the component Google Maps integrated into our Internet presence, Google stores a cookie on your end device via your Internet browser. Your user settings and data are processed to display our location and create a route description. We cannot exclude that Google uses servers in the USA.

The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in optimizing the functionality of our Internet presence.

By connecting to Google in this way, Google can determine from which website your request has been sent and to which IP address the directions are to be transmitted.

If you do not agree to this processing, you have the option of preventing the installation of cookies by making the appropriate settings in your Internet browser. You will find details on this under "Cookies" above.

In addition, Google Maps and the information obtained via Google Maps are used in accordance with the Google Terms of Use https://policies.google.com/terms?gl=EN&hl=de and the Terms and Conditions for Google Maps https://www.google.com/intl/de_de/help/terms_maps.html.

Google reCAPTCHA

In our website we use Google reCAPTCHA to check and avoid interactions on our website by automated access, e.g. by so-called bots. This is a service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter only called "Google".

Through certification according to the EU-US privacy shield ("EU-US Privacy Shield")

https://www.privacyshield.gov/participant?id=a2zt00000000001L5AAI&status=Active

Google guarantees that the EU's data protection regulations will also be observed when processing data in the USA.

Through this service Google can determine from which website a request is sent and from which IP address you use the so-called reCAPTCHA input box. In addition to your IP address, Google may collect other information necessary to provide and guarantee this service.   

The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the security of our Internet presence and in the prevention of unwanted, automated access in the form of spam or similar.

Google offers under

https://policies.google.com/privacy

provides further information on the general handling of your user data.

Google Fonts

In our website we use Google Fonts to display external fonts. This is a service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter only called "Google".

Through certification according to the EU-US privacy shield ("EU-US Privacy Shield")

https://www.privacyshield.gov/participant?id=a2zt00000000001L5AAI&status=Active

Google guarantees that the EU's data protection regulations will also be observed when processing data in the USA.

To enable the display of certain fonts on our website, a connection to the Google server in the USA is established when our website is accessed.

The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the optimization and economic operation of our Internet presence.

By connecting to Google when you visit our website, Google can determine from which website your request was sent and to which IP address the display of the font is to be transmitted.

Google offers under

https://adssettings.google.com/authenticated

https://policies.google.com/privacy

provides further information, in particular on the possibilities of preventing the use of data.

Matomo (formerly: PIWIK)

In our website we use Matomo (formerly: "PIWIK"). This is open-source software with which we can analyze the use of our Internet presence. Your IP address, the website(s) of our Internet presence that you visit, the website from which you switched to our Internet presence (referrer URL), the duration of your visit to our Internet presence and the frequency with which you visit one of our websites are processed.

Matomo stores a cookie on your device via your Internet browser to collect this data. This cookie is valid for one week.

The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the analysis and optimization of our Internet presence.

However, we use Matomo with the anonymization function "Automatically Anonymize Visitor IPs". This anonymization function shortens your IP address by two bytes so that it is impossible to assign it to you or to the Internet connection you are using.

If you do not agree to this processing, you have the option of preventing the storage of the cookie by setting it in your Internet browser. You will find more detailed information on this under "Cookies" above.

"Facebook social plug-in

n our website we use the plug-in of the social network Facebook. Facebook is an Internet service of facebook Inc, 1601 S. California Ave, Palo Alto, CA 94304, USA. In the EU, this service is again operated by Facebook Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland, hereinafter both referred to as "Facebook".

Through certification according to the EU-US privacy shield ("EU-US Privacy Shield")

https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active

Facebook guarantees that the EU's data protection regulations are also observed when processing data in the USA.

The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in improving the quality of our Internet presence.

Further information about the possible plug-ins and their respective functions is available on Facebook at

https://developers.facebook.com/docs/plugins/

ready for you.

If the plug-in is stored on one of the pages you visit on our website, your Internet browser downloads a representation of the plug-in from the Facebook servers in the USA. For technical reasons, it is necessary for Facebook to process your IP address. In addition, the date and time of your visit to our website are also recorded.

If you are logged in to Facebook while visiting one of our plugged-in websites, the information collected by the plug-in from your specific visit to Facebook will be recognized. Facebook may assign the information collected in this way to your personal user account there. For example, if you use Facebook's "Like" button, this information will be stored in your Facebook account and, if necessary, published on the Facebook platform. If you want to prevent this, you must either log out of Facebook before visiting our website or use an add-on for your Internet browser to prevent the Facebook plug-in from being blocked from loading.

Facebook provides further information about the collection and use of data as well as your rights and protection options in the areas listed under

https://www.facebook.com/policy.php

retrievable data protection information.

"Twitter social plug-in

In our website we use the plug-in of the social network Twitter. Twitter is an Internet service provided by Twitter Inc, 795 Folsom St., Suite 600, San Francisco, CA 94107, USA, hereinafter referred to as "Twitter".

Through certification according to the EU-US privacy shield ("EU-US Privacy Shield")

https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active

Twitter guarantees that EU data protection regulations are also observed when processing data in the USA.

The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in improving the quality of our Internet presence.

If the plug-in is stored on one of the pages you visit on our website, your Internet browser will download a representation of the plug-in from the Twitter servers in the USA. For technical reasons it is necessary for Twitter to process your IP address. In addition, the date and time of your visit to our website are also recorded.

If you are logged in to Twitter while visiting one of our plugged-in websites, the information collected by the plug-in from your specific visit will be recognized by Twitter. Twitter may assign the information collected in this way to your personal user account there. If you use the "Share" button of Twitter, for example, this information will be stored in your Twitter account and published on the Twitter platform if necessary. If you wish to prevent this, you must either log out of Twitter before visiting our website or make the appropriate settings in your Twitter user account.

Further information about the collection and use of data as well as your rights and protection options in this regard can be found on Twitter's website at

https://twitter.com/privacy

retrievable data protection information.

YouTube

We use YouTube on our website. This is a video portal of YouTube LLC, 901 Cherry Ave, 94066 San Bruno, CA, USA, hereinafter referred to as "YouTube".

YouTube is a subsidiary of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter referred to as "Google".

Through certification according to the EU-US privacy shield ("EU-US Privacy Shield")

https://www.privacyshield.gov/participant?id=a2zt00000000001L5AAI&status=Active

Google and its subsidiary YouTube guarantee that the data protection regulations of the EU will also be observed when processing data in the USA.

We use YouTube in conjunction with the "Advanced Privacy Mode" feature to show you videos. The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in improving the quality of our Internet presence. According to YouTube, the "Extended data protection mode" function means that the data specified below will only be transmitted to the YouTube server if you actually start a video.

Without this "Extended Privacy Policy", a connection to the YouTube server in the USA will be established as soon as you access one of our Internet pages on which a YouTube video is embedded.

This connection is required in order to be able to display the respective video on our website via your Internet browser. In the course of this, YouTube will at least record and process your IP address, the date and time as well as the website you visited. In addition, a connection to the Google advertising network "DoubleClick" is established.

If you are logged in to YouTube at the same time, YouTube will assign the connection information to your YouTube account. If you wish to prevent this, you must either log out of YouTube before visiting our website or make the appropriate settings in your YouTube user account.

For the purpose of functionality and analysis of usage behavior, YouTube permanently stores cookies via your Internet browser on your terminal. If you do not agree to this processing, you have the option of preventing the storage of cookies by setting it in your Internet browser. You will find more detailed information on this under "Cookies" above.

Further information about the collection and use of data as well as your rights and protection options in this regard is held by Google in the databases listed under https://policies.google.com/privacy

retrievable data protection information.

MailChimp - Newsletter

We offer you the opportunity to register for our free newsletter via our website.

We use MailChimp, a service of The Rocket Science Group, LLC, 512 Means Street, Suite 404, Atlanta, GA 30318, USA, hereinafter referred to as "The Rocket Science Group".

Through certification according to the EU-US privacy shield ("EU-US Privacy Shield")

https://www.privacyshield.gov/participant?id=a2zt0000000000TO6hAAG&status=Active

The Rocket Science Group guarantees that the data protection regulations of the EU will also be observed when processing data in the USA. In addition, The Rocket Science Group offers

http://mailchimp.com/legal/privacy/

further data protection information.

If you register to receive our newsletter, the data requested during the registration process, such as your e-mail address and, optionally, your name and address, will be processed by The Rocket Science Group. In addition, your IP address and the date of your registration together with the time will be saved. As part of the further registration process, your consent to the sending of the newsletter will be obtained, the content described in detail and referred to this data protection declaration.

The newsletter then sent out via The Rocket Science Group also contains a so-called "web beacon". With the help of this pixel-code we can evaluate whether and when you have read our newsletter and whether you have followed any further links contained in the newsletter. In addition to further technical data, such as the data of your EDP system and your IP address, the data processed is stored so that we can optimise our newsletter offer and respond to the wishes of our readers. The data will therefore increase the quality and attractiveness of our newsletter offer.

The legal basis for the dispatch of the newsletter and the analysis is Art. 6 para. 1 lit. a.) DSGVO.

You may revoke your consent to receive the newsletter at any time with effect for the future pursuant to Art. 7 para. 3 DSGVO. All you have to do is inform us of your revocation or click the unsubscribe link contained in each newsletter.

Google AdWords with conversion tracking

In our website we use the advertising component Google AdWords and the so-called conversion tracking. This is a service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter only called "Google".

Through certification according to the EU-US privacy shield ("EU-US Privacy Shield")

https://www.privacyshield.gov/participant?id=a2zt00000000001L5AAI&status=Active

Google guarantees that the EU's data protection regulations will also be observed when processing data in the USA.

We use the conversion tracking for the targeted advertising of our offer. The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the analysis, optimization and economic operation of our Internet presence.

If you click on an ad placed by Google, the conversion tracking we use stores a cookie on your device. These so-called conversion cookies expire after 30 days and do not serve your personal identification.

If the cookie is still valid and you visit a specific page of our website, both we and Google can evaluate that you clicked on one of our ads placed on Google and that you were then forwarded to our website.

Google uses the information collected in this way to compile statistics for us about visits to our website. In addition, we receive information about the number of users who clicked on our advertisement(s) as well as about the pages of our Internet presence that are subsequently called up. Neither we nor third parties who also use Google AdWords will be able to identify you in this way.

You can also prevent or restrict the installation of cookies by making the appropriate settings in your Internet browser. At the same time, you can delete cookies that have already been saved at any time. However, the steps and measures required depend on the Internet browser you are using. If you have any questions, please use the help function or documentation of your Internet browser or contact its manufacturer or support.

Furthermore, Google also offers under

https://services.google.com/sitestats/de.html

http://www.google.com/policies/technologies/ads/

http://www.google.de/policies/privacy/

provides further information on this topic and in particular on the possibilities of preventing the use of data.

Google AdSense

On our website we use Google AdSense to integrate advertisements. This is a service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter only called "Google".

Through certification according to the EU-US privacy shield ("EU-US Privacy Shield")

https://www.privacyshield.gov/participant?id=a2zt00000000001L5AAI&status=Active

Google guarantees that the EU's data protection regulations will also be observed when processing data in the USA.

Google AdSense stores cookies and web beacons on your device via your Internet browser. This enables Google to analyze how you use our website. In addition to your IP address and the advertising formats displayed to you, the information collected in this way is transmitted to Google in the USA and stored there. Google may also share this information with third parties. However, Google declares that your IP address will not be merged with any other data held by you.

The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the analysis, optimization and economic operation of our Internet presence.

If you do not agree to this processing, you have the option of preventing the installation of cookies by making the appropriate settings in your Internet browser. You will find details on this under "Cookies" above.

In addition, Google offers under

https://policies.google.com/privacy

https://adssettings.google.com/authenticated

provides further information, in particular on the possibilities of preventing the use of data.

Google Remarketing or "Similar target group" component of Google

We use the remarketing or "similar target group" function on our website. This is a service of Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043 USA, hereinafter only called "Google".

Through certification according to the EU-US privacy shield ("EU-US Privacy Shield")

https://www.privacyshield.gov/participant?id=a2zt00000000001L5AAI&status=Active

Google guarantees that the EU's data protection regulations will also be observed when processing data in the USA.

We use this feature to serve interest-based, personalized advertising on third-party websites that also participate in Google's advertising network.

The legal basis is Art. 6 para. 1 lit. f) DSGVO. Our legitimate interest lies in the analysis, optimization and economic operation of our Internet presence.

To enable this advertising service, Google stores a cookie with a sequence of numbers on your terminal during your visit to our website via your Internet browser. This cookie records both your visit and the use of our website in anonymous form. However, personal data will not be passed on. If you subsequently visit the website of a third party who in turn also uses the Google advertising network, advertising may appear that refers to our website or our offers there.

To permanently disable this feature, Google provides for the most popular Internet browsers via

https://www.google.com/settings/ads/plugin

a browser plugin.

Likewise, the use of cookies from certain providers, e.g. via

http://www.youronlinechoices.com/uk/your-ad-choices

or

http://www.networkadvertising.org/choices/

can be deactivated by opt-out.

Cross-device marketing may allow Google to track your usage across multiple devices, so you may see interest-based, personalized advertising even when you switch devices. However, this requires that you have agreed to link your browsing history to your existing Google Account.

Google offers more information about Google Remarketing at

http://www.google.com/privacy/ads/.

affilinet tracking cookies

We also advertise third-party offers and services on our website. If you enter into a contract with the third party due to our advertising for these third party offers, we will receive a commission for this.

We use the so-called affilinet tracking cookie to correctly record the successful placement. However, this cookie does not store any of your personal data. Only our identification number as mediating provider and the serial number of the advertising material you clicked on (e.g. a banner or a text link) are recorded. We need this information for the purpose of payment processing and/or payment of our commissions.

If you do not agree to this processing, you have the option of preventing the storage of cookies by setting it in your Internet browser. You will find more detailed information on this under "Cookies" above.

 

Sample data protection declaration of the law firm Weiß & Partner

Translated by: https://www.deepl.com/translator

DER GROSSE BAGATELLO  • Tel: +49 221 977 2122 • Email: dh8YEBk2FBcRFwITGhoZWBIT@nospam

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